The Rennert Entrepreneurial Institute (REI) is one of the core programs offered to students at Sy Syms School of Business. For the past 12 years, the entrepreneurship institute has been a cornerstone dedicated to undergraduate education and development programs.
The Ingeborg and Ira Leon Rennert Entrepreneurship InstituteREI Mission Statement: The primary purpose for the Rennert Entrepreneurship Institute is to 1) be a gateway to the "real world" of entrepreneurial business for countless undergraduate students at the Sy Syms School of Business; 2) supplement traditional classroom teaching, by providing a variety of practical experiences, including seminars, workshops, coaching, mentoring programs, internships, consulting engagements within and outside of the classroom setting.Ira Rennert Entrepreneurship Institute--Goals1) Enable students develop entrepreneurial skills, knowledge, experience that will prepare them for life-long success;2) To provide our students with State-Of-The-Art learning, knowledge and experiences needed to develop and grow their own businesses;3) To facilitate and encourage student interaction with dedicated, experienced faculty and successful entrepreneurs, and Entrepreneurs in Residence4) To provide our students with real-world, practical experience and opportunities to learn from highly successful entrepreneurs;5) To sponsor and facilitate the development, incubation and growth of student and family–run businesses6) To offer best-practice-based continuing entrepreneurship education and professional development programs and seminars 7) To assist and support the growth of business and local and Jewish community, emphasizing small business and start-up opportunities consultation, training, and community services/outreach8) To provide our students with access to entrepreneurship organizations, contacts, services networks within and outside of the Jewish/Orthodox community9) To provide faculty support and funding for scholarship, research and community service10) To provide our students with opportunities to work with other students to build and develop successful businessREI-Sponsored Curriculum and Courses:
REI has helped to produce a strong cadre of high potential business leaders who will prove to be an asset to the Jewish Community. Currently, the Syms School of Business offers a management course concentration in entrepreneurship and a total of, 12, 3-credit entrepreneurship courses:1. Principles of Entrepreneurship2. Entrepreneurial Marketing3. Managing a Growth Business4. New Venture Management5. Business and Marketing Strategy—Capstone Course6. Turnaround Business Strategy7. Entrepreneurial Finance and Venture Capital8. Franchising, Licensing and Distributorships, 9. Family Business Management10. The Ira Kukin Contemporary Business Issues Seminar (CEO Lecture Series)11. EMBA Fundament of Entrepreneurship12. Entrepreneurship and Innovation (seminar)Curriculum and Course Development 2012-2014: The Syms School of Business is in the process of creating a Major Concentration in Entrepreneurship—as part of this effort, we plan to introduce between six (6) and ten (10) new or restructured 3-credit entrepreneurship electives and related courses into the management curriculum within the next two years. 1. International Trade and Entrepreneurship (elective)2. Venture Capital Financing and Private Equity Investment3. Not-For-Profit Management (Certificate Program)4. Social Entrepreneurship5. Business Planning (in process) Currently a Directed Study Course6. Legal Foundations of Entrepreneurship and Intellectual Property (elective)7. Emerging Enterprise Consultation (Intrapreneurship, Startups, and High growth businesses)8. Growth Strategies For Small and Emerging Businesses9. Managing Business Transitions—Harvesting, Divesting, Diversification, Restructuring and Reinvention10. Honors Program in EntrepreneurshipRennert Entrepreneurship Institute--Continuing Education Certificate Programs:REI works closely with the SYMS Center for Executive and Professional Education CEPE to develop and offer post-graduate Executive and Professional Entrepreneurship Education seminars. The Center for Executive and Professional Education was established to provide best-in-class post graduate education and professional development that meets the changing needs of the community and to establish YU-SSB as a “quality brand” in graduate professional and executive management education:Seminar #1-Entrepreneurship Skills and Strategies Seminar #2-Growing and Harvesting Entrepreneurial Ventures Seminar #3 - Understanding and Managing the Family Business Life Cycle Seminar #4- Success Strategies for Family Businesses Seminar#5 Social Entrepreneurship for Enterprising Not-For-Profit Organizations
The Sy Syms School of Business School Programs offers the following Entrepreneurship Institute programs and proprietary tools:1) The Annual Dr. William Schwartz Student Business Plan Competition;2) YU Fast-Pitch Competition
Fast-Pitch Invitation Fast-Pitch Application3) The Entrepreneur-in-Residence Program;4) The Doris and Dr. Ira Kukin CEO Lecture Series;5) SSB Entrepreneurship Society6) SYMS LEADERS IN MANAGEMENT CLUB7) The Avraham Naymark Scholarship Program8) Israel Economic Mission (IEMNA) Internship Program: 9) USIBC and Israel & Co. Partnerships10) Guest CEO Lectures and Events at both the Wilf and Beren Campuses;11) Start-up and Business Incubation program; (in process)12) EMBA Foundations of Entrepreneurship13) Entrepreneurship Sales Simulations14) Entrepreneurship Strategy_-Start-Up Video Case15) New Venture Start-Up Tool Kit and Business Plan Evaluation16) Franchise Evaluation17) Family and Small Business Auditing Process18) Managing New Business Growth and Transition ProcessREI Executive Director: Dr. Brian L. Maruffi was appointed Clinical Professor of Management and Entrepreneurship and Director of the Rennert Entrepreneurship Institute in September of 2007. Prior to joining the SYMS School of Business Faculty, he served as an Associate Professor of Management and Co-Chair of Fordham University’s Bert Twaalfhoven Entrepreneurship Center. Dr. Maruffi is a full-time faculty member and a member of the Syms School of Business Curriculum Review Committee. Professor Maruffi’s responsibilities include planning and managing the Annual Dr. William Schwartz Business Plan Competition, developing and managing Entrepreneurship Center’s programs. He also participates in the development of Entrepreneurship Center Programs and Programs offered by the Center for the Jewish Future and the Center for Continuing Executive and Professional Education. For more information contact: Dr. Brian Maruffi, Clinical Professor of Management and Marketing and Director of the Ira Rennert Entrepreneurship Institute at firstname.lastname@example.org or email@example.com or at (212) 960-0845
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For more information about REI, please contact:
Dr. Brian MaruffiClinical Professor of Management and MarketingDirector, Ingeborg and Ira Leon Rennert Entrepreneurial Institute
500 West 185th Street
New York, NY 10033
500 West 185th Street
New York, NY 10033
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